Why it matters
The text around an image is critical: Google uses it as context to understand and rank the image, so alt text alone is not enough. An extracted image can then appear almost anywhere Google shows results.
How to meet it
Put images in the main content near the paragraph they illustrate, add a figcaption or explanatory sentence to key images, and avoid image-only galleries without text.
How to test it
Template review: key images sit inside main with a caption or adjacent descriptive text.
How Regensbot covers it
Regensbot proposes a verdict with the evidence; a person on your team confirms it.
The evidence comes from your verified site: its pages, its profile and the files you upload.
You verify the site by a DNS TXT record, a meta tag or a file. Regensbot then keeps a checklist item for this requirement, with a state, a guide, an evidence upload and reminders.
Sources
Google documents01
Claims in the knowledge base03
- D2-C537ConsistentUsing images to your advantage and Engaging Search users with videosSaid on stage
- D2-C525ConsistentUsing images to your advantage and Engaging Search users with videosSaid on stage
- D2-C539n/aUsing images to your advantage and Engaging Search users with videosThe author's interpretation
Claim IDs refer to the Search Central Live 2026 knowledge base. The knowledge base (opens in a new tab)
- Consistent
- Google's documentation supports it without stating it.
- n/a
- Nothing to verify: a quotation, framing, opinion or analysis.