Skip to content
regensbot
Audit a URL freeSign in
DEV-SPM-05Should5 of 5 in SPM

Publish AI-generated text, images and markup only after human review, and show only real authors

Level
Should

Recommended: skip it only for a reason you can name.

Documentation

Documented

At least one cited Google document states or supports it.

Area
SPMSpam policies and AI-generated content
Covered

Assisted

Proposed with the evidence. A person confirms it.

Why it matters

Any AI model can hallucinate. Google treats quality problems as quality issues, not as AI against human content: the tool is not the problem, but how it was used and what for. Its rater guidelines treat fake owner or creator profiles, such as made-up authors with AI-generated headshots, as deception that earns the lowest rating; raters cannot penalise a site, but their ratings become labels that improve Google's algorithms, so unchecked AI output can harm a site indirectly.

How to meet it

Build the CMS workflow so AI drafts, AI images and AI-generated markup cannot publish without a named editor's fact check; link every byline to a real author page with a real photo and verifiable profiles, and never generate author personas or headshots.

How to test it

Publishing logs show an editor's approval for every AI-assisted item, and an audit of author pages finds no persona without a real person behind it.

How Regensbot covers it

AssistedNeedsA crawl of your site

Regensbot proposes a verdict with the evidence; a person on your team confirms it.

The evidence comes from a crawl of your site. Where content needs judging, Claude proposes the verdict as an assistant judge and never fails a page on its own.

The crawl is polite: sitemap first, one request per second per host. A problem it finds is definite, and “none found” passes only on a complete crawl.

How verdicts workWhat you connect

Sources

Google documents04

  1. 01Google Search's guidance on using generative AI content on your websiteGoogle Search Central (opens in a new tab)
  2. 02General GuidelinesGoogle Search Quality Rater Guidelines (PDF, 11 September 2025) (opens in a new tab)
  3. 03Spam policies for Google web searchGoogle Search Central (opens in a new tab)
  4. 04Creating helpful, reliable, people-first contentGoogle Search Central (opens in a new tab)

Claims in the knowledge base11

  1. D3-C686ConsistentWrapping all up: AI, Search, and making sense of everything.Said on stage
  2. D3-C690ConfirmedWrapping all up: AI, Search, and making sense of everything.Said on stage
  3. D3-C691ConsistentWrapping all up: AI, Search, and making sense of everything.Said on stage
  4. D3-C692ConfirmedWrapping all up: AI, Search, and making sense of everything.Said on stage
  5. D3-C697ConsistentWrapping all up: AI, Search, and making sense of everything.Said on stage
  6. D3-C700ConsistentWrapping all up: AI, Search, and making sense of everything.Shown on screen
  7. D3-C710SourceWrapping all up: AI, Search, and making sense of everything.Google's documentation
  8. D3-C190ConfirmedHow Google thinks about QualitySaid on stage
  9. D3-C693n/aWrapping all up: AI, Search, and making sense of everything.The author's interpretation
  10. D2-C937ConsistentUsing images to your advantage and Engaging Search users with videosSaid on stage
  11. D2-C941ConsistentUsing images to your advantage and Engaging Search users with videosSaid on stage

Claim IDs refer to the Search Central Live 2026 knowledge base. The knowledge base (opens in a new tab)

Confirmed
Google's documentation states the same thing.
Consistent
Google's documentation supports it without stating it.
Source
The claim is the cited document itself.
n/a
Nothing to verify: a quotation, framing, opinion or analysis.

Audit

Check it on your site.

One audit checks a URL against all 138 requirements and returns one finding for each, with its source. One URL decides 66; for each of the others, the finding says which source to connect.

Audit a URL freeBrowse all 138